At the bottom of your post, before the comments fields, you should see text that says something like "15 reads." In this case, that means that your post has been read 15 times. Every time someone loads the page for your post in their browser, either by clicking on the title of the post, or by clicking on "read more," or by coming from another website, the counter will go up by one.
Of course, you could increase the number of reads just by clicking on your own post yourself, but its more fun to see how many other people you can get to read your post. For ways to get others to see your post, see the FAQ answer on promoting your blog posts.
NOTE: Repeated reads from the same computer, use of auto-refresh tools, or use of other automated methods to increase read counts is prohibited under the rules of the contest. See official rules for more details.
